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Jeffrey graduated in an Engineering Bachelor Degree and started a career in Banking and Financial service after his graduation in China however the passion towards creativity, art and photography made him give up that career and pursue his dream. Arriving Melbourne in mid-2008 Jeffrey did a Graphic Design Diploma but yet to still to satisfy his passion for photography, therefore, he moved to Sydney in 2010 for Masters in Digital Media. At this point, Jeffrey found his love for storytelling using images and wants to help others as well.