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A Look At Jerrika Cox And Her Journey Towards Establishing Wifi Wealth

Jerrika Cox Opens Up About Her Journey As An Entrepreneur

Wifi Wealth

“Wifi Wealth”, a popular name associated with Amazon FBA, is a leading company that builds, optimizes, and runs several Amazon FBA stores.

The woman with years of experience in the fields of online marketing and eCommerce, is none other than the visionary entrepreneur, Jerrika Cox. She has now decided to share her success story as an entrepreneur and her dream of attaining financial freedom.

Just another child in the foster care system, Jerrika Cox, never let the fire within her soul, die out. She chose to make her way out of it and become financially independent, and this led her towards achieving a full-ride scholarship to a private university in Seattle. Post graduation, she settled for a basic 9-5 accountant job at a Boutique Law firm.

However, Cox had different plans. She decided to use the earnings from the job to start her own business, instead of pursuing her accountant job forever. Her first business venture – a Nutraceuticals eCommerce brand, failed to flourish and was put down within a few months.

Though she met failure, she did not lose hope. The undying fire within her soul led her towards establishing several companies in the next few years, such as an Internet Marketing Firm, a Social Media Marketing Firm, a Restoration Contracting Company, and two eCommerce-based CBD brands.

From building the internal company culture to providing a quality customer experience, it was a great learning process for the growing visionary entrepreneur, Jerrika Cox. It helped her establish and run “Wifi Wealth”, a company that provides passive income streams to clients in a ‘done for you’ manner. The vision behind Wifi Wealth was to help others experience the comfort and security that follows financial freedom.

She felt that Amazon FBA was a perfect way for her to help others attain financial freedom due to its stability and sustainability.

As an entrepreneur, Jerrika believes the biggest challenge to starting a business as an entrepreneur is to be willing to encounter risks. Risk is extremely uncomfortable, so is the getting of processes and procedures in place. It’s always a challenge.  She experiences anxiety during the first few months of a new launch.

After all, she doesn’t want any of her customers to be negatively affected by a process or procedure that hasn’t been perfected yet. To tackle this feeling of risk, she tries to create a positive mindset by always looking for the learning opportunity in every experience. No matter how frustrating or bad it may seem, there’s always an opportunity for growth if you look for it. Asking herself “How am I helping others today’” is one way she keeps a positive mindset.

According to Jerrika, delegating and hiring is the secret behind scaling her business. She delegates all tasks that are not suited specifically to her skill set, and she puts the right people in the right positions in her company. There are no square pegs in round holes in her company and likewise believes creating a team is imperative.

To have her entire staff working towards a common goal is necessary for success. When she hires, she evaluates both the job skills a person possesses as well as their personality to ensure a good company culture fit.

Although experiencing a very tough childhood, it is definitely something that can be held responsible for her drive, resilience, and appetite for success. She knew education was the only route to a better future, so she indulged in educational activities seriously. Today, all her efforts have paid off and she has truly fulfilled her dream to enjoy financial freedom.

Unlike other entrepreneurs who wish to retire after a certain age, she feels retirement is not an option for her. The reason is the fact that she has created passive income streams which allow her to earn money, even asleep! Her ultimate goal now is to put her company, Wifi Wealth, in a position where it will be known for providing access to financial freedom to anyone who wants it.

Lastly, her advice to budding entrepreneurs is to take the risk even though it may feel tough or uncomfortable.

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Written by Umesh Agarwal

Umesh Agarwal, a founding member of Credit 101 LLC (https://www.thecredit101.com/), an established entrepreneur, credit guru, and mentor, is no exception to the young thinkers who wandered through the idea of being your own boss and escaping the shackles of micromanagement. What separated him from the rest of the aspiring millionaires is how his ideas fueled his life to action. Umesh studied Engineering in India; eventually moved to Texas and completed his Masters of Science in Engineering.

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