Influencer marketing has become a buzzword in the world of marketing, and there are plenty of good reasons for that. Take one look at a few influencer statistics and you’ll quickly understand why brands are […]
Author: Tommy Wyher
How a Startup Can Stay As Efficient As Possible Even When Experiencing Sudden Growth
The sudden expansion and growth of a startup that is not prepared can stunt that growth, leading to the ultimate demise of the business. Companies that do not stay true to their core values with […]
How an Influencer Can Build a Reliable and Valuable Follower Base
The influencer marketing industry is enormous, with nearly every industry participating in one way or another. The key to being an influencer that brands flock to in order to create content together is building a […]
How a Company Can Deal Effectively With a Data Breach, and How to Prevent Future Hacks
Data breaches have hit corporate giants like Home Depot and Target. This has led to the trust of a general consumer being lost as well as millions of dollars in restitution to those that had […]
A Beginner’s Guide to Social Media Influencing
By the year 2020, social media influencer marketing will be a 10 billion dollar industry, according to Adweek Magazine. Social media influencers are here to stay. They are outperforming traditional ads in terms of effectiveness […]
How Ransomware Impacts Businesses
Worms, viruses, and Trojans are all considered malware. Simply put, malware is a computer code that is created with malicious intent. The purpose of malware is to destroy or steal data. Malware will typically gain […]
The Progress of Online Grocery Shopping
Nearly 30 years ago, in 1989, when Thomas Parkinson first started accepting online orders for groceries through his company, Peapod, none had visibility that this market would be booming in 2019. He, along with his […]
What to Know About the CBD Industry for Young Entrepreneurs
The world of recreational marijuana, medical marijuana, and everything in between has been flourishing over the past couple of years. CBD is a popular compound derived from marijuana that has no psychoactive properties. This means […]
4 Ways to Make Sure Your Home Business Stands Out
In a world where working from home is becoming more and more commonplace, getting your small business to stand out can be challenging, especially when you are up against larger competitors. However, standing out from […]
How the Health and Fitness Industry Is Embracing Live Video Broadcasting
Thanks to wearable technology and other advances, the fitness and health industries have experienced tremendous growth over the last few years. People care about their fitness more than ever before, and gyms and health care […]
Obey the Mantra “Keep Costs Low and Profits High”: 4 Tactics to Succeed
Keeping startup costs low when creating a business is quite easy to say. In practice, this is far more difficult, though, as it seems like everything costs money while not everything offers a decent ROI. […]
How to Spot a Bad Project Manager
A majority of projects at companies across the board are managed by the wrong people. Those who never thought about this before usually react in one of two ways. Some people sigh and say that […]