Bored Ape NFT Storms Sports Industry With New Major League Soccer Signing!

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From Gucci making ApeCoin one of its payment methods to the NFT putting the creation of its own marketplace in motion, it has been anything but a boring year for the Bored Ape NFT community. With the recent exclusive press release, ApeCoin has apparently taken its goal-crushing ambition into Sports.

Through Ge3, a subsidiary of Get Engaged, the United States’ national soccer league, Major League Soccer (AKA football league) just made a big signing– we present to you Striker, a Bored Ape NFT. In the most generous terms, Get Engaged had to spend a pretty penny to secure this specific ape but anything for the fans, right?

Prior to his transformation into a virtual athlete, Striker was known only as Bored Ape #6045, and was eventually acquired at a whopping 100 ETH by Ge3! Considering that the ape NFT was purchased by the previous owner in 2021 for only 8.45 ETH, this resulted in a sizable profit for the latter.

Coined from his position, Striker played as a striker at the MLS All-Star Game on August 10 – his debut public appearance in the league. The club is using the agreement to capitalize on the popularity in NFTs among sports fans over the past years. Given the exponential growth of NFTs in both the sports and entertainment industries, now is a great time for innovators to seek for opportunities that serve as bridges between these two massive markets.

Even so, this contract isn’t MLS’s first time out with NFTs. The first NFT collection was released by the league in May 2021, and in March 2022, the league collaborated with sports-focused NFT marketplace Sorare to release a blockchain-based fantasy soccer game. The entertainment business is no stranger to the use of virtual characters, and it’s budding to see the sports MLS All-Star Game on August 10 rapidly adopting the Web 3 paradigm.

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