Account-based marketing (ABM) is certainly a trending topic in sales leadership, especially in the B2B world. But what is it? And can it work for your company? At its basic level, account-based marketing shifts the […]
Category: General
6 Apps to Quickly Eliminate Everyday Annoyances
Thanks to the advent of the internet, solving problems is now easier than ever before. Sounds too good to be true, right? Well, it kind of is … The fact of the matter is that […]
Going Somewhere? 7 Tips for Every New Flyer
It’s that time of the year again. As a new set of students graduate and enter the real world, traveling tends to be unavoidable. Whether you’re headed to college, work, fun or family, you’ll likely […]
7 Habits of High Performers
A lot has changed for me in the past 10 years. I was teaching English to students in Japan at the time, but since that time, I have gone on to write three books. The […]
6 Simple Yet Effective Ways to Communicate Your Value Proposition Online
As an online business, your value proposition is key. Most prospective clients online need just a second to be persuaded or move to the next available business. To keep your customer base intact, you need […]
2 Ways Your Personal Brand Is Impacting Your Life
A lot of people neglect the power of personal branding. It is a common belief that the way people “perceive us” can’t be influenced or changed in any way, but the truth is your personal […]
Is Artificial Intelligence Adding Value to Your Business?
Artificial intelligence (AI) technology is already revolutionizing certain workflows, changing how businesses approach previously manual processes. Data analytics is no exception. Using AI-driven data analytics tools, business users across an organization can now click to […]
Take a Deep Breath: How Meditation Can Help You at Work
There are plenty of steps you can take to make your work experience a more productive and enjoyable one: hire the right team, work on projects you’re passionate about, create a workspace that inspires creativity, […]
5 Simple Ways to Market Your Blog Easily
Brand new blogs are created every day and there are millions of active, English-language blogs that exist on the Internet right now. As more of these blogs continue to grow, so does the competition, and […]
Why You Should Focus on Making Your Tax Bill Bigger, Not Smaller
Every year, I have (nearly) countless conversations with clients about how they can reduce their tax bills. And, obviously, that is a big part of the expertise we provide and the service for which they […]
3 Easy Ways to Spot an ICO Scam
Initial Coin Offerings (ICOs) are poised to have their biggest year ever. We’re only halfway through 2018 and 837 projects have already used the new fundraising model. Total funds raised in 2018 stands at $5.1 […]
Bob Burg, Best-Selling Author of the Go-Giver, Shares Four Steps to Developing Relationships With Mentors
Reciprocity is nothing new. It’s one of the most powerful techniques copywriting legends like Claude Hopkins and Charles Schwab used for years in order to boost sales. It’s just so effective. More recently, it was […]