In today’s digital-first world, it is absolutely crucial to understand the importance of building your own personal brand, whether you’re an executive in a large company, or a scrappy entrepreneur building a startup. I would […]
Category: Branding
How to Create Powerful Brand Empathy
At this point, it’s become a cliche to preface an article with “2020’s been a tough year.” But it’s the truth. For brands, marketers, and their audiences, this year has brought uncertainty, unpleasant surprises, and […]
Digital Maestro Ishan Kalra Uplifting Brands In The Covid-19 Pandemic
The COVID-19 pandemic has allowed brands to assess and reclassify their advanced advertising procedures. While most as of now had an advanced presence, they have needed to change their advertising techniques to oblige new client […]
Top 5 Reasons Why Web Design is Important
This article will take a deep dive into the relevant specialist data and strategically analyze the significance of having a sufficient Web Design for your business It Enhances Your SEO Strategy Web design features and […]
This Holiday Season, Hawke Media Is Pampering the People That Keep It Going
At Hawke Media, we know just as well as anyone that it’s been a long, LONG year. We’re blessed to work with some incredible partners that have worked tirelessly for us and with us over […]
How to Develop a Brand Strategy
One of the most important first steps for any business is forging its own identity. This starts with a brand strategy. According to The Balance SMB, a brand strategy covers the purpose, consistency, and emotional […]
3 Rules to Follow When Creating Your Brand
Brand building determines the success of every company. It involves generating leads into your business that increases the value of sales. As a marketer, you require a unique position in the marketplace for brands to […]
How to Spark Emotions Online By Using Your Brand Story
There is no denying that there is real power in emotional marketing or advertising. Whether you are trying to invoke a certain feeling in association with your brand or a certain product, the technique is […]
How to Create an Effective Brand Strategy
This is the most complete guide to brand strategy online with a heavy emphasis on logo design. So if you want to: Create a brand that separates you from your competition See examples of brands […]
How Your Story Will Get You Hired (Even During a Pandemic)
Storytelling is made up of simple elements that drive people to act, laugh, feel compassion and relate to others (even buy your products or services, or hire you). It’s knowing how to hit the sweet […]
The 4 Key Steps to Authenticity (and the One Thing You Should Not Do)
Are you sharing your authenticity online? If not, the world is missing it. One way to bring about quality conversations and boost your personal brand is to leverage exposure in your life. By exposure, I’m […]
Are You Looking to Build an Online Brand? Meet Marketing Mogul Nathan Johnson
In the ever-evolving world of digital media and online sales, one of the best ways to ensure a strong and consistent stream of income is through a robust online presence. What was once relegated to […]