Let me confess one thing before we start, for years the idea of building a personal brand just didn’t make sense to me. Then about 10 years ago I started studying other successful entrepreneurs and […]
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Let me confess one thing before we start, for years the idea of building a personal brand just didn’t make sense to me. Then about 10 years ago I started studying other successful entrepreneurs and […]
Everyone wants to know how to network with big influencers. It doesn’t matter what niche or industry you are in or what your business is; everyone can benefit from influencers. But do big influencers benefit […]
Your personal brand is arguably as important as your professional resume. By establishing a personal brand, and thought leadership following, opportunities will come to you. No more following the disjointed job application process, or cold […]
So you want to become a master at selling? If you think it’s all about closing tactics, body language psychology, and aggressive persuasion, you couldn’t be more wrong. The best sales guys I know, the […]
Did you know that there’s a small percentage of entrepreneurs, consultants, and marketers that are leveraging LinkedIn to connect with the media to get free PR? Have you ever wondered the value of what being […]
It’s come to my attention that the masters-level marketing education I was taught in college has become all-but-irrelevant. Sound like an exaggeration? Let me clarify exactly why it is not. In graduate school, they taught […]
Startups are often in a position where they are unable to spend a lot of money on marketing. This is not uncommon because they struggle to secure funding from overly conservative lenders. It’s led many […]
Over the year’s I have worked with and spoken to many start-up founders over. Many of them are tech founders; some are business people who outsource the tech (or have a tech). The best combination […]
A question I get all the time from people new to online business, sales or marketing is about spending money on expensive courses, classes, coaching, etc. They ask me “Should I buy Course X, it […]
Whether you use your website as just a launching pad or as the entire basis for your business the end goal is always the same- to establish and grow your brand. Having a website is […]