Education is changing. From the setting of traditional classrooms to the way that things are documented, the entire process has become redefined as a result of the growing interconnectedness of the world. Online learning is reported to be a shockingly large industry with a value of about $107 billion dollars.

Distance learning and online courses are becoming more and more popular ways of getting the credentials associated with education. A study by Vista College indicated that online learning was growing at almost a proportional rate to the total yearly enrollment. With the advent of virtual education, things are becoming more decentralized and transparent, but more is lost in translation.

Richard Werbe, CEO and co-founder of Studypool, has created an innovative platform that bridges the gap between the needs of traditional education and online education as the market attempts to reconcile the shifting importance of each.

Globalization and the Need For Microtutoring

The decentralized approach of online courses means that a lot of educational contexts are lost when students have access to course material online instead of in a traditional setting. Students taking online courses to make up for credits or students enrolled in a distance learning program often never see their professors or classmates outside of emails and online forums. A major issue that affects the credibility of these virtually-earned credits is the skepticism of employers over whether or not the student has actually undergone rigorous training for a subject.

Research findings published by IEEE Spectrum show that online degrees are the only types of degrees considered to be “not preferable” by employers. But that hasn’t stopped the growing popularity of online educational formats, as we’ve noted before that they constitute a multibillion-dollar industry. Students are often stuck with the short end of the bargain as online courses attempt to validate themselves by adhering more strongly to certain academic criteria while employers still hold doubt over the effectiveness of online education.

Microtutoring offers a clean and simple solution to the inefficiencies associated with the transition of education from traditional, physical settings to virtual mediums. The concept of microtutoring involves providing students around the world with 24/7 on-demand tutoring for any subject. Werbe and Studypool’s CTO Jimmy Zhong first came up with the idea when thinking about their own educational experiences as undergraduates at Emory University.

The Problem With Online Learning

Imagine that you’re a student learning from an online course and that you have to meet a number of deadlines. Your professor is not lenient and won’t allow you to do any retakes, but they are also unavailable and their online explanations don’t make sense to you. It’s frequent that students do not fully learn all the facets of a lecture the first time after hearing it, but instead, they rediscover new facts and ways to see things after revisiting the lesson with their professor or other students in person.

In fact, many universities stress that reviewing materials through different mediums (like sound by reading it aloud) or reading it twice can boost reading comprehension. But what happens if you don’t get the material the third or fourth time around? You don’t have infinite time to complete that discussion, that multiple choice test, or that problem set.

Students become anxious at the prospect of doing poorly and that psychological tendency then further negatively impacts their performance. This creates a negative, vicious cycle for students who then fall behind since class materials often build on concepts learned in the past. Again, the decentralized approach and the ability to reach a wider audience, while attractive on paper, actually make the logistical problem of education harder by creating more oversight liability.

The Disruptive Solution Sweeping Online Learning

Studypool has a monopoly on the best online tutoring experiences. That’s because of the unique way that the site matches students with tutors. The idea centers on a bidding marketplace that selects the best tutors based on their expertise and record in an innovative system that uses social proof to help guide students to find the best tutors.

Let’s say you have a math homework concept that you need to be explained, but only a small part is preventing you from getting the rest of the solution. Students often agonize over issues like this for hours, even with traditional courses, before they come up with a solution on their own. Otherwise, they end up going through a lengthy process of trying to schedule and meet with a tutor.

Studypool extracts the essence of the tutoring process and gives you all of the benefits for a price that an existing market between tutors and students determines as fair. Students post their questions about a particular concept and the price is adjusted when multiple tutors bid with different prices on the same question. If a student enjoys an experience with a tutor, they can even invite that tutor for further questions, allowing for a mentorship dynamic to blossom and support the education of that student.

In the continually evolving landscape of education, Studypool is an essential resource for any student trying to thrive in the confusing environment of heavy competition, short deadlines, and high expectations that often exemplifies academia. 

Opinions expressed here by Contributors are their own.

David is a professionally accredited leadership and marketing coach who works with young founders and early stage teams to help them navigate through emerging marketing opportunities with a current focus on artificial intelligence and virtual reality. Using the identification of new technological innovations that give way to different paths that can effectively reach customers, David is able to make marketing departments more effective, adaptable, and progressive.