You have probably heard a lot of advice about growing your personal brand. You’ve been told that you need a clear image and a specific brand message, and that you need to establish yourself as a voice of authority.
What does all that mean? Those are just general pieces of advice that everyone is aware of, but they don’t really help you achieve your goals. There is much more that goes into establishing a personal brand and reaching a large audience.
It can be hard to break into a new market or to target a new demographic. You don’t want to alienate your core audience, but you want to expand to new areas. The solution that I’m about to introduce has you covered.
I refer to this new system as HypeInfluence. It’s an all-in-one marketing solution for individuals that want to increase their reach, expand into new markets, or boost consumer interest.
Instead of finding an SEO agency, social media managers, a PR team, and other services needed to grow your brand, you get a complete package. We can achieve the same results that these individual services would provide. We do so by scaling the production of quality content.
If you are tired of taking small steps towards reaching your ultimate goal of becoming a major brand, then take a moment to learn more about HypeInfluence.
What is HypeInfluence?
So, what is this all-in-one marketing solution? HypeInfluence is a content creation, delivery, and marketing service designed with you in mind.
It is designed to help individuals quickly expand into new markets or regions. This is achieved through superior content creation with a targeted campaign – mainly through the use of mobile marketing and by combining multiple marketing avenues, such as:
- Social media marketing
- Public relations management
- Content production and delivery
- Search engine optimization
- Targeted advertising
Combining these areas into one system simplifies the entire process. It increases your return on investment and offers faster results.
A major part of this system is content production and delivery. You need to be able to deliver high-quality content to your market as quickly and consistently as possible. At the same time, you need to actively market yourself and manage your social media accounts.
I’ve been through all these stages before. I know what it takes to connect with your audience and create a content delivery schedule that keeps people coming back for more.
How Does the HypeInfluence System Work?
First, I’ll need to learn more about your brand. I need to know your goals and the image that you want to project. This first step is similar to working with a PR firm. I want to know how you want to present yourself to the public.
During this process, I will examine your current progress. I’ll look through your social media accounts, examine your website metrics, and establish a baseline for tracking progress.
Once we have a good understanding of where you are at and where you want to go, we will begin establishing a detailed content delivery campaign. This will include specific content types geared towards the interests and needs of your target audience.
With detailed market research, we can determine what type of content is best suited to your goals. For example, you may benefit from the release of weekly videos, daily blog posts, or a consistent social media posting schedule.
Basically, we will require a detailed understanding of where you want to go with your career and will then do everything in our power to help you get there. We build you up so that you can focus on other tasks. You will be able to determine how best to use your time, energy, and resources, while we take care of hyping your personal brand.
What Benefit Do You Get from an All-in-one System?
How exactly does this system help you succeed? By giving your brand the hype that it needs to stand out from others in your market. It puts your brand on a pedestal above your competition, where your target audience can easily see you.
Ultimately, HypeInfluence offers the following advantages for anyone that wants help increasing their recognition:
- Rapidly expand your brand to new markets
- Maximize your growth with consistent content
- Capitalize on your current success
- Streamline your marketing efforts
- Reduce the need to work with multiple agencies
The goal is to rapidly expand your brand to new markets. This is achieved through the consistent release of new content that captures the interests of your audience. We produce quality content that will help you build trust with the public. It allows you to actually become the voice of authority in your field.
You can also capitalize on your current success. You might as well ride the wave if you are experiencing growth in your current market. Use this success to increase growth into new areas.
This gives you a great opportunity to take advantage of social media chatter while streamlining your marketing efforts.
I truly believe that traditional marketing will become less important in the coming years. People rely heavily on their mobile devices for browsing the web. Instead of focusing on all areas of marketing, we streamline the process and focus on content delivery and marketing through mobile channels.
You will also benefit from the fact that you’ll be working with one group to handle your marketing needs, instead of working with multiple agencies. This makes it easier to coordinate all marketing strategies so that you can deliver a consistent message to your audience.
Remember, when expanding into new markets, you do not want to alienate your core audience. Working with a single team to pursue these goals helps you stay true to your original message and clearly define your image.
Who Should Use This System?
I originally designed HypeInfluence for individuals that want to increase their own personal branding. Marketing yourself requires a different approach to marketing a business. Though, there are similarities. The same steps that I employ in this system for growing your personal brand can be utilized to grow your corporate brand.
While this system can be used by any individual or business looking to reach new markets, I strongly encourage people with a personal brand to take advantage of this offer. If you are not in the top 10 list of influencers in your market, then you need more hype. This is where HypeInfluence comes into play.
The bottom line is that this all-in-one marketing system simplifies the way you market yourself so that you have more time for doing what is that you do—whether you’re an entertainer, a blogger, an entrepreneur, or a self-help guru.
So, are you ready to take the next step in promoting your personal brand? If so, let’s talk about how HypeInfluence can help you become an influencer in your market. Contact me today to set up your consultation!Opinions expressed here are the opinions of the author. Influencive does not endorse or review brands mentioned; does not and can not investigate relationships with brands, products, and people mentioned and is up to the author to disclose. VIP Contributors and Contributors, amongst other accounts and articles, are professional fee-based.
Los is the Co-Founder & CEO of The Collective, one of the worlds top fitness publishing companies with over 250,000 customers all over the world. He also runs SVG media a training and education company that helps entrepreneurs scale past their limits.