Instagram is a widely popular social media platform. This directly means that the app runs on a solid algorithm, the workings of which can’t be predicted.
When it comes to becoming popular on the app, there are many areas to understand and strategies to get in place. The likes, followers, and engagement you possess act as the yardstick for how popular or influential you are.
While gaining followers organically takes a great deal of time and patience, there are other rock-solid ways to gain more likes on the app. For the best buying Instagram likes service, you can head over to Leoboost and have the likes appear on your posts in no time!
With your likes now in place, you can now gear up to apply the following best practices to be on your way to becoming Instagram famous:
Focus on Your Feed
The very first thing your audience notices on Instagram is your feed. It includes your username, bio, stories, and your post grid.
Make sure you take the time to carefully analyze each section of your feed and make it look compelling. Write a bio that is succinct and representative of you and add a website if you have one.
When it comes to your post grid, make sure it looks visually appealing by uploading your posts thematically.
If you aspire to be an influencer, make sure you use a personal profile photo so that people relate to you better.
Build Your Niche Audience
A niche audience is what makes an influencer or a brand who they are. This is why it is important that your content is in sync with what your targets or followers prefer.
For example, if you are a fitness trainer training people over the age of 50, you can’t target teenagers or people in their 20s. You will need an audience base of people over 50 of age or people who are looking for a trainer for their parents or loved ones.
Plan Your Posts
If you are serious about becoming popular on Instagram, it is important that you plan your posts in advance instead of randomly uploading them on the app.
For this, you can select the posts you want to upload throughout the week and schedule them. It is also important to carefully consider the kind of content you want to post. Too many brand promotions can lead your followers away from your page.
The perfect balance can be achieved when you follow the 80/20 rule. This means you can post 20% promotional content and 80% other content that resonates with your brand alongside drawing important engagement. For example, contests, polls, engagement questions, etc. Make sure that you choose the best posting times as per your insights.
Engage with Your Audience
Engagement is the main key to unlock the gates of Instagram popularity. This is why it’s important to reflect on every piece of content before you post it.
For example, if you want people to like your post, you can ask them to “double-tap” on it. Or, if it’s the comments you’re looking for, ask engaging questions. If it’s the website clicks you’re targeting, show them why they should click on it, and mention “link in the bio” in your caption.
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Since engagement isn’t just a one-way street, it’s crucial that you also return to it by replying to comments or DMs. You can even engage with your followers’ posts or stories. What matters the most is that you constantly keep building relationships.
Make Strategic Use of Hashtags
Although often either ignored or misused, hashtags can determine the reach of your posts. Instagram can allow you to add up to 30 hashtags per post.
However, it’s recommended to use only up to 12 hashtags for the best results. It is important that you conduct thorough research for the kind of hashtags that could go with your post. For example, if you’re using hashtags for a photograph, you can hashtag the camera used, photo-editor used, etc.
But creating meaningful hashtags that are deeply related to your posts, can increase the chances of your post appearing on the Explore Page.
If you are a brand leveraging Instagram as a marketing channel, the first thing to do is to convert your profile into an Instagram Business Account.
A business account will enable you to start running ads and promotions. The type of ads you can run include stories ads, photo ads, video ads, collection ads, carousel ads, and Explore Page ads.
Since Instagram uses Facebook’s user database, advertisers enjoy the advantage of running highly targeted ads. This means that your ads are meant to reach the audience you’re targeting and thereby increasing your follower base.
Staying consistent with your posts is an absolute necessity. This is because irregular posting could disrupt the balance and engagement on your feed.
While there is no specific quantity of post-uploads required to become popular on Instagram, it’s always a great start to post two posts per day. It is important that the content you post be of high quality.
In case you find it hard to post twice a day, you can choose to post a few times a week. However, with the time you will have to pick the momentum and increase both the quantity and quality of your posts.
Consistency isn’t just limited to posting content. It is also directly linked to Instagram engagement. By being constantly in touch with your followers and posting engaging photos, videos, stories, reels, you are sure to increase your follower count day by day.
The Bottom Line?
With its ever-growing popularity, Instagram seems to be permanently rooted in today’s social media scene. It has provided a platform to countless users who had quality content to show to the world. While becoming Instagram famous isn’t a piece of cake, it certainly is possible and if you’ve read this article, you’re already on your way to gaining your fame on the platform!