Luxury Real Estate Broker Beau Blankenship on What to Consider When Investing in a Home

Beau Blankenship has always been destined for greatness thanks to his drive, work ethic, and winning attitude. After college, Blankenship played professional football with the Jacksonville Jaguars for a short time until he was released.

Desperate to find something to replace the high-energy and competitive environment that is professional football, Blankenship’s search landed him in the world of luxury real estate.

For the first few years into his new career in real estate, Blankenship worked at a small boutique brokerage. But soon enough, that voice inside his head told him he was destined for more. That’s when he set his sights on something bigger and better. In 2017, Blankenship found what he was looking for when he acquired a Northwest Florida branch of the Engel and Völkers franchise. His branch, in partnership with Blankenship Group, specializes in top-of-the-line real estate properties.

Seeing fast success in his business, Blankenship was able to scale his business by adding 5 new members. In 2020, his team had a record-breaking year with $336M in sold and pending volume. Those numbers impressed the Wall Street Journal, too, as Blankenship landed a spot at #70 in the country for volume sold and #11 in Florida.

After selling so many homes, Blankenship is now sharing his top advice for what to consider when investing in a home.

Why do you think so many people are moving?

COVID reshaped our thinking on a lot of things. One of those things is our relationship with work and our work environments. Since we all were forced to work from home, many people rethought their living circumstances. People weren’t required to be in driving distances of their offices, so we noticed people started moving to the suburbs just outside of the heavily-populated cities. And this was especially obvious in my market, down in Santa Rosa Beach.

What’s your advice for people looking to invest in a home?

 For interested parties looking to invest in real estate, especially during this unprecedented period of time, there are several things you should consider:

  1. Identify up-and-coming markets and areas with recent population increases. Further, try to find out why these changes have happened and whether they will continue.
  2. Would you consider a short-term or long-term rental? What kind of experience do you have in managing rental properties?
  3. How much effort are you willing to put in to expect what kind of return? Investment properties have Pros and Cons that are specific to the type of business you’d be operating.


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