Brand voice! Is it just another agency jargon that makes us scratch our head as we try to decipher its meaning? Perhaps not, because we are here to set the record straight for what a […]
Author: Yogesh Gangotia
Leading a team of 30 "Web/App/Marketing Knights" into the world of Digital battlefield after carefully analyzing and strategizing our attack tactics, to ensure a decisive victory every-time, is pretty much what I do!
With over 5 years of experience in building over 200+ US/Europe/AU based brands & businesses across the globe, I have just the right expertise to support your grand endeavors.
The Elements of Branding and Why They Matter
Brand… Branding… Elements of branding? No, it’s not a tongue-twister, but confusing nonetheless. These string of similar-sounding words seem to share a relation not just because of their morphology but also because they are proven […]
Make Every Minute Count: Time Management for Rookies
[playht_player width=”100%” height=”175″ voice=”Richard (en-US)”] It happens with us all the time: Got a new job – you don’t know what your day looks like for a month or two, Changed your place – the […]
Going ‘Viral’ Isn’t All That Great, Actually
[playht_player width=”100%” height=”175″ voice=”Richard (en-US)”] It’s the same concept, only the names have changed. Earlier, it used to be called 15 minutes of fame. Now, it’s called ‘going viral’. But even though the concepts have […]
Writing More Each Day Is Not That Hard to Achieve
[playht_player width=”100%” height=”175″ voice=”Richard (en-US)”] Most writers will tell you that writing is not something you can force, that it comes from the heart. And when you find that flow, you will be unstoppable. However, […]
There’s No Such Thing as ‘Bad Design’. Here’s Why
Designing is for creative minds. Some projects take days to be brought to fruition, while others take hours – it’s something you put all your might in. At the end comes the most dreadful part […]