Professional musicians who are either world-famous, arena-touring singers with an exorbitant lifestyle, or they’re down on their luck playing in a dive while foregoing a “regular job”. Take a glance at reality, and you’ll find plenty of people who fall somewhere in between the self-employed musician who tries to make a living from their music in several ways.

Not only are more artists making their way into the music industry without the help of a label, but they are also the fastest-growing segment of the global records music industry.

One such emerging star is Caleb Hutchison, a 20-year-old from Kenosha, Wisconsin, better known as ILY Truly (short for I Love You Truly) and is the CEO of Death Rose Records. A Meridian rap musician with the vision set on the pinnacle of the album charts. ILY Truly is a member of Death Rose Records, which began as a bunch of friends playing music and has evolved into a collaborative of independent artists pursuing a career in music for themselves and their families.

Death Rose Records aspires to be the best record label for independent artists in the twenty-first century, with seven signed artists. ILY Truly, the creator of Death Rose Records, has a sound that is unlike any other. His music is diverse, intriguing, and cutting edge.

ILY Truly’s latest single, Baby I, features R&B superstar NEYO. It has attracted a lot of attention to ILY Truly, notably from LÜM Music, the app that helped create the connection to NEYO. LÜM is a social music streaming platform that has partnered with NEYO to provide a place for independent artists such as ILY Truly, which has around 150,000 streams on the app.

He was also named LÜM and Soundcore Artist of the Week lately. ILY Truly has been able to showcase his music on a new platform and in new ways as an Artist of the Week. This rising musician earlier shared the stage with Bone Thugz-N-Harmony in a sold-out event in Chicago, IL.

Dwn2earth, Partynextdoor, and The Dream are among the artists with whom the emerging musician strives to collaborate. ILY Truly promises to keep releasing wonderful music and working hard to obtain public recognition with the aim of platinum records, Grammy nominations, and big-name inclusions.

ILY Truly is widely regarded as one of the genre’s most renowned artists. He has a huge following in the region and is expanding his influence around the world. He’s also amassed a considerable fan base on social media and music streaming services. His ongoing success demonstrates that it is the result of pure talent and hard work, rather than a fluke.

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