Overseas, made an online brand presence and designed campaigns for small-scale brands, multinationals, influencers, politicians, businessmen, and celebrities has made his name under one of the top political consultants in state. The Era of Covid-19 has created social distancing, but thanks to Social media which is playing important role in connecting people.
In Lok Sabha elections of 2014 and 2019, everyone has seen the power of social media, famous politicians are also fully active on social media and try to maintain direct access to the audience and those who are in the early stages of their careerin politics are keeping their strong presence on social media.
In such a situation, the importance of such a character has also increased a lot who can better keep your presence on social media. The person who monitors your social media activities and devise strategies to increase reach.
Sandeep Vashist, a digital marketing expert turned Political consultant is one of the names associated with all the major players, handling their campaigning and digital promotions.
On asking about his journey, he informed that Being from a Middle-class family I believed to only continue doing what my parents always wanted my father was a School Teacher and as per him 9-5 job is best for middle class, but while doing this I never gave up on my passion. My idea of working hard never bothered me to stop exploring in my field of interest.
On asking how you entered in political consultation, he said that the poor condition of roads in my area, lack of water and occasional sewerage water was a common problem for the residents of my parliamentary constituency. I complained to the BJP Corporation Council and the permanent MLA of the Aam Aadmi Party in this regard and asked them to take appropriate action.
My letter was completely ignored. Then I took the help of social media, where I made a video and shared the ground reality on social media. I posted that video on Facebook and YouTube, those videos got a lot of likes as well as comments and the video went viral in a very short time.
After that incident I was in touch with several members of political parties, I used my Digital marketing skills to help them to connect their constituency on social media.
Apart from that, Sandeep has acted in different Web series on YouTube Channel “Janhit me Jaari” and “report card” to create social awareness among his audience. You may connect him on https://www.sandeepvashist.com/