If there’s one sector that hasn’t seen a slowdown even in the pandemic, it’s the big fat Indian weddings. People continue to get hitched and celebrate with all that they have. And tapping on the prosperous sector is the Mumbai-based entrepreneur Shashikant Shelar Owner/ Founder and Tejas Shelar Marketing head/ Co-Founder Of 9Ex Group Of Companies and are the pioneers in the field. 9Ex was founded in 2014. The company offers services ranging from wedding photography to making beautiful pre-wedding videos. They recently closed their 100th and we sat with the young lad to talk about his success.
Shashikant said, “See, the population of the country is growing and the culture of celebrating weddings isn’t going anywhere for at least a decade. The Indian wedding industry has always been a dobas contributor to the nation’s economy given the size and scale of the average function the sheer variety of services and products involved give us a chance to grow our business non-stop. So, 100 may look like a big feat today but we intend to reach 1000 in no time. We are intent to diversify and covered other rituals involved in the wedding too. So, it’s very natural that we’ve been focusing on expanding our team to serve the next generation.”
On being asked if the team celebrated the success, he said, “Yes, yes! We did a party. We are a company that believes in celebrating every moment to the full. But we’re also a team of restless guys. So, we went on to continue within 24 hours.”
But hitting a century at this young age is indeed an achievement. “Aren’t you proud of yourself, Shashikant?” we ask.
A teary-eyed Shashikant said, “Of course, I’m proud of myself. I’ve worked hard to be in the position where I’m today. And not just me, my team has been standing there with me on a single foot. So, it does feel special. It feels every time we capture a smile on our Reels and make it a memory. We’ve had countless people thanking us for our job and that’s just overwhelming. So, it’s not just money we’ve earned, we’ve earned countless blessings too. I aim to continue that.”
Well, that’s indeed an overwhelming thought. Way to go, Shashikant!