Influencer marketing reaches almost every possible niche. There are, however, a few places where top influencers can claim to control and transform the lives of their fans. Fashion is among the super-niches where influencers will have a big effect on influencing the industry’s whole course.
Without a doubt, Instagram is the best advertising outlet for fashion influencers. The framework is based around being interactive, and inside it, fashion works perfectly. You’re going to end up browsing for hours and hours when you’re barely scratching the top of trend posts and profiles.
Good for you, we did some study and got our top fashion influencers to keep your sights on.
Chiara Ferragni (22.6M Instagram Followers)
Chiara Ferragni is an Italian fashion designer, blogger, and entrepreneur. She used the name The Blonde Salad for both her blog and her first novel.
Chiara Ferragni has launched her clothing line, Chiara Ferragni Collection, due to her love for styling and her overall success and has collaborated with big design houses such as LVMH Giambattista Valli, Chanel, and Dior. She has been named one of the leading Instagram fashion influencers and style models over the past ten years.
Camila Coelho (9.8M Instagram Followers)
Camila Coelho is a Brazilian model and fashion influencer who operates a well-known self-titled blog. She started the web in 2010 with her first video and has risen in fame since then. She walked unique red carpets such as the MET Gala in 2019 with DVF and collaborated with several of the most popular design houses, along with Dior, Tory Burch, and more. Recently, Camila Coelho has been an END EPILEPSY spokesperson and a clinical influencer in terms of reforming the perception of psychiatric illness.
Negin Mirsalehi (6.3M Instagram Followers)
Negin is a Dutch fashion influencer with more than 6.3 million fans on Instagram. She collaborated with some of the most remarkable fashions, including her collaboration with Express x Negin Mirsalehi. Negin is also the creator of Gisou Honey and Infused Hair Oil, an exclusive oil flavored with honey from the Mirsalehi Bee garden.
Olivia Palermo (6.4M Instagram Followers)
Olivia is one of the major fashion influencers of Instagram based in New York City. She started her fashion career as part of the MTV TV show, The City. During the exhibition, she collaborated with Diane von Fürstenberg and then in the cosmetics section for Elle magazine. Olivia signed with Wilhelmina Models in 2009 and featured on the cover of a range of modeling publications. Since then, she has posed heavily, being the face of a host of advertisements. The New York Post called Palermo one of the best-dressed New Yorkers of Page Six.
Aimee Song (6.4M Instagram Followers)
Aimee Song is a Los Angeles native Instagram fashion influencer whose first style worked for Gentle Monster sunglasses in 2017 and sold in less than 22 minutes. Aimee Song started blogging in 2008. Songs of Style was originally meant to be an interior decor forum, but Aimee found that the posts she was wearing were doing best. As a consequence, the website has switched focus, concentrating more on personal style. It presents fashion images and style inspiration regularly. She produced her jewelry and clothing brands to accompany the site.
It’s also important to note that Aimee Song also worked for businesses including Lacoste and Bloomingdale. Aimee also combines her work as an interior designer with her success as a popular fashion blogger.
Alexa Chung (4.2M Instagram Followers)
Alexa Chung, the American fashion designer, is known all over the world for her distinctive look. A long-time artist, she has gained experience of how the apparel industry works. Later, she was inspired to dedicate her own business to designing with her creativity and passion. She works for labels such as L’oréal Pro, Longchamp, and Rocked.
Mariano Di Vaio (6.3M Instagram Followers)
Mariano Di Vaio is an Italian model, blogger, actress, and fashion model. MDV Style is known to be one of the most famous fashion blogs in the world. It has grown to cover a much broader focus than clothes, which is today something of a web publication addressing issues of concern to men, such as fashion, sport, travel, culture, and film. He’s a fashion designer, MDV Collections, and he’s the icon of his company.
Final Words on Top Fashion Influences on Social Media
We hope you enjoyed skimming through our list of the top fashion Instagram influencers on the internet today. And while these names and follower count numbers are changing all the time, it’s important to realize the industry is changing at a rapid pace as well..
In addition to posting fashion content on Instagram, many of these influencers will also post to the likes of Snapchat, TikTok and other social platforms as well. With more than three billion users spread out on each of the top social platforms, it’s a no brainer to try and expand your reach, user engagement and follower account on each of them. For fashion influencers, this is why visual platforms like Pinterest, Instagram, Snapchat and TikTok have been working so well for them.